Financial Professionals

March 26th, 2018

Bull Market’s 9th Birthday, but is it Too Soon to Celebrate?

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On March 9, 2009, the S&P 500 hit its low point for the treacherous bear market of 2008, which was spurred by the global financial crisis. The index bottomed out at 676.53.1

Today, the S&P 500 trades at over 2,500, with total gains off-the-bottom approaching +250%. As I write this column, however, I cannot actually wish this bull market a happy 9th birthday. Why? Because the fact is, the S&P 500 reached a high of 2,872 on January 26, and it has not returned to that level since.2

In other words, it is entirely possible that the bull market hit its peak on January 26, and we are actually in the very early stages of the next bear market. No one at Zacks Investment Management believes this to actually be the case, but we cannot know for sure until we have the benefit of hindsight. If or when the bull market recovers from this correction and crosses back over 2,872, I’ll send the birthday cake.

For the sake of this week’s column, however, let’s assume the bull market is indeed still alive charging ahead (which, again, is what we believe). In that case, I’d like readers to mark their calendars for August 21st. If the bull market is still going strong on that date, it will be the longest bull market since World War II, making it even longer than the 1990’s tech bull3.

But while this bull market only needs to live for five more months to be the longest, it has quite a bit to go if it wants to qualify as the largest. The 1990’s bull market delivered returns north of +400%, which is substantially higher than the less than +250% we have so far in this bull4.

Could this bull market end up being the largest in modern history? That question got us thinking about what it takes to keep a bull market moving, and we’ve come up with a checklist of questions that readers can continue to revisit as this bull market marches on. Here it is:

Here is what the bull market answer key looks like, in my view:

In the months ahead, I would encourage readers to come back to this questionnaire, to check the pulse of the bull market. Of course, this list is by no means comprehensive, but I think it offers solid scan of the conditions that I believe are needed for a bull market to thrive. And in the current environment, it likely indicates more bull market ahead.

Bottom Line for Investors

This bull market may feel old, but investors should remember that bull markets do not necessarily have to die of old age. In fact, I’d argue that no bull markets in history have died that way. There is nothing that says this bull market cannot continue for another nine years, though I doubt it considering how business cycles work. The point is, while many may obsess over the bull market being the longest or the largest or being too long or being stocks too expensive, none of those things really matter if economic fundamentals remain strong and continue in a growth pattern. And I believe that’s what we have today.

If you would like to get a closer look into these fundamentals, I recommend reading our Just-Released Stock Market Outlook report.5

Disclosure

1 Source – Washington Post: https://www.washingtonpost.com/business/us-bull-market-hits-ninth-birthday-2nd-longest-since-wwii/2018/03/09/8d994a08-2392-11e8-946c-9420060cb7bd_stor.html?utm_term=.0718148dc957

2 Source - Yahoo Finance: https://finance.yahoo.com/quote/%5EGSPC/

3 Source – Washington Post: https://www.washingtonpost.com/business/us-bull-market-hits-ninth-birthday-2nd-longest-since-wwii/2018/03/09/8d994a08-2392-11e8-946c-9420060cb7bd_story.html?utm_term=.0718148dc957

4 Source – Washington Post: https://www.washingtonpost.com/business/us-bull-market-hits-ninth-birthday-2nd-longest-since-wwii/2018/03/09/8d994a08-2392-11e8-946c-9420060cb7bd_story.html?utm_term=.0718148dc957

5 Zacks Investment Management reserves the right to amend the terms or rescind the free Stock Market Outlook Report at any time and for any reason at its discretion.

DISCLOSURE

Past performance is no guarantee of future results. Inherent in any investment is the potential for loss.

Zacks Investment Management, Inc. is a wholly-owned subsidiary of Zacks Investment Research. Zacks Investment Management is an independent Registered Investment Advisory firm and acts as an investment manager for individuals and institutions. Zacks Investment Research is a provider of earnings data and other financial data to institutions and to individuals.

This material is being provided for informational purposes only and nothing herein constitutes investment, legal, accounting or tax advice, or a recommendation to buy, sell or hold a security. Do not act or rely upon the information and advice given in this publication without seeking the services of competent and professional legal, tax, or accounting counsel. The information contained herein has been obtained from sources believed to be reliable but we do not guarantee accuracy or completeness. Publication and distribution of this article is not intended to create, and the information contained herein does not constitute, an attorney-client relationship. No recommendation or advice is being given as to whether any investment or strategy is suitable for a particular investor. It should not be assumed that any investments in securities, companies, sectors or markets identified and described were or will be profitable. All information is current as of the date of herein and is subject to change without notice. Any views or opinions expressed may not reflect those of the firm as a whole.

Any projections, targets, or estimates in this report are forward looking statements and are based on the firm’s research, analysis, and assumptions. Due to rapidly changing market conditions and the complexity of investment decisions, supplemental information and other sources may be required to make informed investment decisions based on your individual investment objectives and suitability specifications. All expressions of opinions are subject to change without notice. Clients should seek financial advice regarding the appropriateness of investing in any security or investment strategy discussed in this presentation.

Certain economic and market information contained herein has been obtained from published sources prepared by other parties. Zacks Investment Management does not assume any responsibility for the accuracy or completeness of such information. Further, no third party has assumed responsibility for independently verifying the information contained herein and accordingly no such persons make any representations with respect to the accuracy, completeness or reasonableness of the information provided herein. Unless otherwise indicated, market analysis and conclusions are based upon opinions or assumptions that Zacks Investment Management considers to be reasonable.
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