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January 24th, 2024

Is The “January Effect” A Real Thing In Stocks?

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Hester A. from Baltimore, MD asks: Hi Mitch, my question is pretty simple: what do you think of the “January Effect”? Is it something to take into consideration for the full year?

Mitch’s Response:

Before diving in, it’s important to call out the existence of two January ‘indicators,’ both of which are somewhat popular among investors these days. One is the “January effect” you reference in your question, and the other is the “January barometer.” I don’t find either indicator to be particularly valuable to investors today.

Let’s start with the January effect, which for decades held that U.S. stocks tended to rise in January more than in other months. The theory had been around since the mid-1900s or so, but was really vaulted into popularity by the famed economist Richard H. Thaler, who would later go on to win the Nobel Prize in Economics in 2017. Without getting too technical, the research paper concluded that average stock market returns in January far exceeded returns in other months, by a margin of +3%.1

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There were a few credible theories for why this outperformance occurred. Investors who had conducted tax-loss harvesting in December would load back into stocks in January; households and institutional investors would establish growth goals for the year and allocate into stocks accordingly; cash bonuses at year-end would be invested in stocks at the turn of the new year.

Whatever the reason, the January effect worked quite well for some time. But around the turn of the new century, it lost its luster. Some may argue that it was never a reliable indicator in the first place, but I disagree on that point. The data clearly showed the January effect was real for many decades in the mid-to-late 1900s, but in my view, markets eventually discounted the positive surprise – deeming it no longer effective. Markets work efficiently to discount widely known information, in my view, so it was only a matter of time before the January effect stopped working.

Next is the January barometer, which says that performance in January is a good predictor of full-year performance. The theory goes that if January is a negative month for U.S. stocks, then investors could expect stocks to have a negative year, and vice versa. The January barometer theory has been around since 1972, and I’ve seen some analyses claim that from 1950 to 2021, the January barometer worked 85% of the time.

This time of year, many investors also have questions surrounding taxes. So today, I’m offering readers our free 2024 Tax Reference Guide, which is an easy-to-use, accurate reference for the most common tax questions. This guide covers:

• Key dates for the 2024 tax season
• Tax rate brackets, other tax rates, and deduction information
• Complete IRA and pension limits
• Tax information for Education, Social Security, Health Savings Accounts, Retirement Plans, Charitable Gifts, Estates and more

If you have $500,000 or more to invest and want to learn more, click on the link below to get your free copy:

Disclosure

1 MSN. January 2024. https://www.msn.com/en-us/money/savingandinvesting/what-s-the-january-effect-for-stocks-is-it-real/ar-AA1n8PgM
2 ZIM may amend or rescind the free guide “2024 Tax Reference Guide” for any reason and at ZIM’s discretion.
3 ZIM may amend or rescind the free guide “2024 Tax Reference Guide” for any reason and at ZIM’s discretion.

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